Who owns creed fragrances
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Contact Us. The process of making a Creed fragrance is undertaken by hand, in the tradition set by James Creed.
This has led to the company going for sometimes five years without releasing any new fragrances. This departure from the program of relentless releases and constant new production followed by most other production companies seems to keep the quality of Creed fragrances unerringly high, and a fragrance is never compromised or hurried in order to meet a deadline.
This is one of the aspects of Creed which makes the company so high-end and luxurious. This policy seems to work as Creed is said to turnover double the industry average every year. Current owner Olivier is the sixth generation of Creed to own the company, and when it passes on to Erwin it will be the seventh. As well as the massive profit that Creed makes, it has a great reputation which is grown and maintained by each subsequent generation, as perfume is something they are all passionate about.
The discretion that Creed employs is an important part of their success. For every high profile client that buys a personal fragrance from Creed, the company signs a contract stating that they will not release the details of the fragrance until a certain time; contracts last from five years to a lifetime. Their reputation for discretion and elegance has also been grown and maintained so that the business is regarded extremely well by its clients.
Extremely unique, it opens with the fusion of citrus and coconut, which sets the tone for its entire lifespan.
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